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Delivering Fantastic Customer Experience How to Turn Customer Satisfaction Into Customer Relationships

Delivering Fantastic Customer Experience How to Turn Customer Satisfaction Into Customer Relationships

If you don’t offer great customer experience your main competitors will take away 50% of your business. Period. Gone are the days in which businesses could simply offer an OK experience and get away with it. In today’s hypercompetitive environment companies can no longer be just B2C or B2B. They must become B2Me – more personal more relevant. With customers having higher expectations and access to more information than ever before companies must create stellar frictionless personalized and memorable customer experiences if they plan to stay in the game. In this book you will learn: • What customer experience truly is. • How emotions can increase customer loyalty…or make customers ditch a brand. • Which behaviors and attitudes lose customers. • Ten easy practical and proven ways to immediately improve your customer experience. • What renowned companies do to offer the best customer experience. This book is for anyone who works serving customers in a B2C company or other businesses in a B2B environment. Everyone has an important role to play in creating a good customer experience whether it be managers associates sales reps marketing professionals web strategists accountants customer service reps delivery people or installers. No matter what role you play this book offers easy tips recommendations and examples to help improve customer experience realistically sustainably and affordably. | Delivering Fantastic Customer Experience How to Turn Customer Satisfaction Into Customer Relationships

GBP 16.99
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Stress-Free Math A Visual Guide to Acing Math in Grades 4-9

Sociology in the Soviet Union and Beyond Social Enquiry and Social Change

Benjamin Britten and Montagu Slater's Peter Grimes

The Family Guide to Getting Over OCD Reclaim Your Life and Help Your Loved One

Managing Hot Flushes and Night Sweats A Cognitive Behavioural Self-help Guide to the Menopause

New Directions in Sport History

Teaching Classroom Controversies Navigating Complex Teaching Issues in the Age of Fake News and Alternative Facts

GBP 16.99
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Excitable Speech A Politics of the Performative

Excitable Speech A Politics of the Performative

‘When we claim to have been injured by language what kind of claim do we make?’ - Judith Butler Excitable Speech Excitable Speech is widely hailed as a tour de force and one of Judith Butler’s most important books. Examining in turn debates about hate speech pornography and gayness within the US military Butler argues that words can wound and linguistic violence is its own kind of violence. Yet she also argues that speech is ‘excitable’ and fluid because its effects often are beyond the control of the speaker shaped by fantasy context and power structures. In a novel and courageous move she urges caution concerning the use of legislation to restrict and censor speech especially in cases where injurious language is taken up by aesthetic practices to diminish and oppose the injury such as in rap and popular music. Although speech can insult and demean it is also a form of recognition and may be used to talk back; injurious speech can reinforce power structures but it can also repeat power in ways that separate language from its injurious power. Skillfully showing how language’s oppositional power resides in its insubordinate and dynamic nature and its capacity to appropriate and defuse words that usually wound Butler also seeks to account for why some clearly hateful speech is taken to be iconic of free speech while other forms are more easily submitted to censorship. In light of current debates between advocates of freedom of speech and ‘no platform’ and cancel culture the message of Excitable Speech remains more relevant now than ever. This Routledge Classics edition includes a new Preface by the author where she considers speech and language in the context contemporary forms of political polarization. | Excitable Speech A Politics of the Performative

GBP 16.99
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