2.956 resultater (4,24758 sekunder)

Mærke

Butik

Pris (EUR)

Nulstil filter

Produkter
Fra
Butikker

Online Gaming in India - - Bog - Taylor & Francis Ltd - Plusbog.dk

Online Counselor Education - - Bog - SAGE Publications Inc - Plusbog.dk

Making Online News - - Bog - Peter Lang Publishing Inc - Plusbog.dk

Adaptation Online - Lyndsay Michalik Gratch - Bog - Lexington Books - Plusbog.dk

Higher Education Learning Methodologies and Technologies Online - - Bog - Springer International Publishing AG - Plusbog.dk

Online Consumer Psychology - - Bog - Taylor & Francis Inc - Plusbog.dk

The new online trade - Gerrit Heinemann - Bog - Springer - Plusbog.dk

The new online trade - Gerrit Heinemann - Bog - Springer - Plusbog.dk

This book presents developments and future trends in e-commerce, which is shaped by customers'' new digital communication and consumption patterns. Gerrit Heinemann sheds light on e-commerce business models, channel excellence as well as success factors such as digital time advantages and customer centricity. He analyzes the digital challenges and highlights the consequences and opportunities associated with online commerce. Recognized best practices illustrate how successful digital commerce works and what the "lessons learned" of the past years are. The 13th edition describes which new approaches will shape the future of online retail and which developments will remain long-term issues. While, for example, app and smartphone commerce, including mobile payment, continue to be long-running issues, the environmental issue is coming at online commerce with a concentrated charge. This means that people''s growing need for more sustainability and consideration for the environment has now also arrived in e-commerce. This work is therefore devoted to sustainable e-commerce in the context of online logistics, which runs counter to the new trend towards quick commerce. The topics of climate neutrality and returns management are also increasingly coming into focus. In addition, current topics such as the marketplace theme and social commerce will be explored in greater depth. Furthermore, numerous new legal requirements are taken into account, which place increased obligations on marketplace operators in particular. The content - Meta-targeting and business ideas in online retailing - Business model of online trade - Forms of online trade - Business systems and benchmarks in e-commerce - Best practices and risks in online retailing

DKK 884.00
1

Online Learning Systems - - Bog - Taylor & Francis Ltd - Plusbog.dk

A Framework for Teaching Music Online - Dr Carol Johnson - Bog - Bloomsbury Publishing PLC - Plusbog.dk

Hollywood Online - Dr. Ian London - Bog - Bloomsbury Publishing Plc - Plusbog.dk

Hollywood Online - Dr. Ian London - Bog - Bloomsbury Publishing Plc - Plusbog.dk

Hollywood Online provides a historical account of motion picture websites from 1993 to 2008 and their marketing function as industrial advertisements for video and other media in the digital age. The Blair Witch Project is the most important example of online film promotion in cinema history. Over the last thirty years only a small number of major and independent distributors have converted internet-created buzz into box-office revenues with similar levels of success. Yet readings of how the film’s internet campaign broke new ground in the summer of 1999 tend to minimize, overlook or ignore the significance of other online film promotions. Similarly, claims that Blair initiated a cycle of imitators have been repeated in film publications and academic studies for more than two decades.This book challenges three major narratives in studies about online film marketing: Hollywood’s major studios and independents had no significant relationship to the internet in the 1990s; online film promotions only took off after 1999 because of Blair ; and Hollywood cashed-in by initiating a cycle of imitators and scaling up corporate activities online. Hollywood Online tests these assumptions by exploring internet marketing up to and including the film’s success online (Pre- Blair , 1993-9), then by examining the period immediately after Blair (Post- Blair , 2000-8) which broadly coincides with the rise and decline of DVD, as well as the emergence of the social media sites MySpace, Facebook and Twitter.

DKK 1020.00
1

Hidden Hazards of Online Advertising - - Bog - Nova Science Publishers Inc - Plusbog.dk

Hidden Hazards of Online Advertising - - Bog - Nova Science Publishers Inc - Plusbog.dk

In this book, the Permanent Subcommittee on Investigations of the U.S. Senate Homeland Security and Governmental Affairs Committee examine issues of consumer privacy and security on the Internet and in the broader online economy. Central to this segment of the economy is the online advertising industry, which continues to grow in importance. In 2013, U.S. online advertising revenue for the first time surpassed that of broadcast television advertising as companies spent nearly $43 billion to reach consumers. The online advertising ecosystem is highly complex. Online advertisers do far more than merely disseminate text, graphic, or video advertisements. Underlying the work of online advertisers are sophisticated systems that are able to identify and target specific consumer groups with relevant advertising, as well as state-of-the art security practices to monitor the integrity of these ad delivery systems. The ability to target advertising is a key function of online ad delivery systems, and advertisers are willing to pay a premium of between 60 and 200 percent for these services. With the continuing boom in mobile devices, the importance, and complexity, of digital advertising is likely to continue increasing in years to come. The Subcommittee''s investigation focused on the features and vulnerabilities in the online advertising industry that invite malware attacks. The Subcommittee also sought to highlight the potential hazards to private consumer information which result from consumer visits to even mainstream websites. The Subcommittee surveyed Internet participants and interviewed representatives from major ad networks, ad exchanges, data brokers, self-regulatory bodies, the Federal Trade Commission, consumer protection groups, and other participants in the online advertising industry to identify the vulnerabilities that have led to significant hazards to consumer safety and loss of consumer privacy online.

DKK 890.00
1

Finding Your Online Voice - - Bog - Taylor & Francis Inc - Plusbog.dk

Teaching and Learning Online - - Bog - Emerald Publishing Inc - Plusbog.dk

Teaching and Learning Online - - Bog - Emerald Publishing Inc - Plusbog.dk

Science is unique among the disciplines since it is inherently hands-on. However, the hands-on nature of science instruction also makes it uniquely challenging when teaching in virtual environments. How do we, as science teachers, deliver high-quality experiences in an online environment that leads to age/grade-level appropriate science content knowledge and literacy, but also collaborative experiences in the inquiry process and the nature of science? The expansion of online environments for education poses logistical and pedagogical challenges for early childhood and elementary science teachers and early learners. Despite digital media becoming more available and ubiquitous and increases in online spaces for teaching and learning (Killham et al., 2014; Wong et al., 2018), PreK-12 teachers consistently report feeling underprepared or overwhelmed by online learning environments (Molnar et al., 2021; Seaman et al., 2018). This is coupled with persistent challenges related to elementary teachers'' lack of confidence and low science teaching self-efficacy (Brigido, Borrachero, Bermejo, & Mellado, 2013; Gunning & Mensah, 2011). Teaching and Learning Online: Science for Elementary Grade Levels comprises three distinct sections: Frameworks, Teacher''s Journeys, and Lesson Plans. Each section explores the current trends and the unique challenges facing elementary teachers and students when teaching and learning science in online environments. All three sections include alignment with Next Generation Science Standards, tips and advice from the authors, online resources, and discussion questions to foster individual reflection as well as small group/classwide discussion. Teacher''s Journeys and Lesson Plan sections use the 5E model (Bybee et al., 2006; Duran & Duran, 2004). Ideal for undergraduate teacher candidates, graduate students, teacher educators, classroom teachers, parents, and administrators, this book addresses why and how teachers use online environments to teach science content and work with elementary students through a research-based foundation.

DKK 1010.00
1

Qualitative Online Interviews - Janet Salmons - Bog - SAGE Publications Inc - Plusbog.dk

The Audience and Business of YouTube and Online Videos - - Bog - Lexington Books - Plusbog.dk

Online Learning Futures - Professor Diana Laurillard - Bog - Bloomsbury Publishing PLC - Plusbog.dk

Online Learning Futures - Professor Diana Laurillard - Bog - Bloomsbury Publishing PLC - Plusbog.dk

The rapid shift online during the Covid-19 pandemic has put online learning firmly on the agenda of universities everywhere and to realise fully the transformative potential of online learning this book argues the need for an evidence-based design approach. The evidence comes from the experiences of online learners who are professionals: educators, engineers, medics and researchers. Designbased research, learner contributions, survey responses and interviews with these learners demonstrate that open, online, collaborative learning experiences are not only feasible but effective for building professional community knowledge.Innovative online learning of this kind can help universities contribute to the global public good by achieving high quality learning at scale. The open online platforms being used in the book widen global access to professional education and create more porous boundaries between universities and the wider community. This is critical for achieving, for example, the full impact of the current policy discussions on the UN SDGs, such as climate and inequality. The evidence-base shows how co-designed, transformative digital education can be mobilised to support professionals such as teachers in crisis contexts, government officials investigating renewable energy solutions, or medics adapting treatments to local conditions. It also shows how to scale up professional development in areas where expertise is urgently required. The book concludes that scaled-up online learning can enable HE to deliver on the UN SDGs by equipping citizens and communities with the knowledge and skills needed to solve the world’s most pressing problems.

DKK 959.00
1

Online Philanthropy in the Global North and South - Radhika Gajjala - Bog - Lexington Books - Plusbog.dk