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The United States, Norway and the Cold War, 1954–60 - Mats R Berdal - Bog - Palgrave Macmillan - Plusbog.dk

The United States, Norway and the Cold War, 1954–60 - Mats R Berdal - Bog - Palgrave Macmillan - Plusbog.dk

This study examines Norway''s place in the strategic policies of the Eisenhower administration. It is concerned, above all, with the operational level of American policy as expressed through the activities and war plans of government agencies and armed services. It sheds new light on US intelligence activities and cooperation with Norway and Nordic countries (including the U-2 incident); the evolution of US forward maritime strategy in the Atlantic; and on planning for strategic air operations in the event of war.

DKK 434.00
1

Home Matters - R. Rubenstein - Bog - Palgrave Macmillan - Plusbog.dk

Home Matters - R. Rubenstein - Bog - Palgrave Macmillan - Plusbog.dk

Despite its typically regressive associations with homesickness, the longing associated with nostalgia may also function progressively as a vehicle for imaginatively ''fixing'' the past in two senses: securing and mending or repairing. Considering fiction by two British and six American women writers of different generations and ethnicities, this study explores tensions between home and exile, insider and outsider, longing and belonging, loss and recovery. Rubenstein argues that nostalgia functions narratively as a strategy for interrogating not only notions of home, homesickness, and homeland but also cultural historical dislocation, aging, and moral responsibility. These narratives re-frame a significant locus of concern in contemporary (female) experience: personal and/or cultural dis-placement and longing for home are ultimately transmuted - imaginatively, at least - by a restorative vision that enables healing and emotional repair.

DKK 423.00
1

Retail Therapy - R. Jones - Bog - Palgrave Macmillan - Plusbog.dk

Retail Therapy - R. Jones - Bog - Palgrave Macmillan - Plusbog.dk

Designing a successful retail business depends on relationships with four groups of people: customers, shareholders, employees and suppliers. This book takes you inside those strategic relationships and shows you how to redesign your business to get them right. Don''t let the humour fool you, there are ground-breaking ideas here. Highlights include a new theory of brands which shows how customer loyalty and service can be transformed. Insights into supply chain structure reveal a path to a new level of excellence. Job satisfaction is also given a complete overhaul for the new century. In each case the solution seems paradoxical - by finding a way to let the human element back into strategy we can actually increase its objectivity and extend its reach. Combining hardcore retail experience with state of the art theory and a steady flow of humour, this is the retail strategy book you''ve been waiting for. It''s infectiously readable, relentlessly illuminating and irreverently funny - it''s also the key to successful retail.

DKK 434.00
1

Multilateral Conferences - R. Walker - Bog - Palgrave Macmillan - Plusbog.dk

Multilateral Conferences - R. Walker - Bog - Palgrave Macmillan - Plusbog.dk

From the UN Security Council and the European Union''s Council of Ministers to obscure committees on food labelling or the scheduling of World Fairs, several thousand multilateral conferences are held each year. Why do governments deploy so much effort in these activities? What goes on behind the scenes at these meetings? How are their outcomes determined and what are the real-world consequences? Ronald A. Walker reveals the inner workings of such conferences, the result-oriented strategies that are pursued behind a façade of formal ritual and their impact on the behaviour of sovereign states.

DKK 434.00
1

Global Vision - R. Salomon - Bog - Palgrave Macmillan - Plusbog.dk

Global Vision - R. Salomon - Bog - Palgrave Macmillan - Plusbog.dk

Global Vision: How Companies Can Overcome the Pitfalls of Globalization addresses the business challenges that globalization poses. It will help managers improve their global acumen by developing a better understanding of the cultural, political, and economic risks they face as they expand globally. For managers of large multinationals, managers of emerging companies with global aspirations, or anyone generally interested in globalization and global management, this book equips the reader with innovative tools to solve the most complex challenges facing global companies. It can help prepare a company not only for global growth, but also for profitable ongoing global operations.

DKK 139.00
1

Coca-Globalization - R. Foster - Bog - Palgrave Macmillan - Plusbog.dk

Coca-Globalization - R. Foster - Bog - Palgrave Macmillan - Plusbog.dk

This book explores globalization through a historical and anthropological study of how familiar soft drinks such as Coke and Pepsi became valued as more than mere commodities. Foster discusses the transnational operations of soft drink companies and, in particular, the marketing of soft drinks in Papua New Guinea, a country only recently opened up to the flow of brand name consumer goods. Based on field observations and interviews, as well as archival and library research, this book is of interest to anyone concerned about the cultural consequences and political prospects of globalization, including new forms of consumer citizenship and corporate social responsibility.

DKK 416.00
1

Colonial Transformations - R. Bach - Bog - Palgrave Macmillan - Plusbog.dk

Colonial Transformations - R. Bach - Bog - Palgrave Macmillan - Plusbog.dk

Colonial Transformations covers early modern English poetry and plays, Gaelic poetry, and a wide range of English colonial propaganda. In the book, Bach contends that England''s colonial ambitions surface in all of its literary texts. Those texts played multiple roles in England''s colonial expansions and emerging imperialism. Those roles included publicizing colonial efforts, defining some people as white and some as barbarians, constituting enduring stereotypes of native people, and resisting official versions of colonial encounters.

DKK 426.00
1

Singular Spectrum Analysis - Rahim Mahmoudvand - Bog - Palgrave Macmillan - Plusbog.dk

Singular Spectrum Analysis - Rahim Mahmoudvand - Bog - Palgrave Macmillan - Plusbog.dk

This book provides a broad introduction to computational aspects of Singular Spectrum Analysis (SSA) which is a non-parametric technique and requires no prior assumptions such as stationarity, normality or linearity of the series. This book is unique as it not only details the theoretical aspects underlying SSA, but also provides a comprehensive guide enabling the user to apply the theory in practice using the R software. Further, it provides the user with step- by- step coding and guidance for the practical application of the SSA technique to analyze their time series databases using R. The first two chapters present basic notions of univariate and multivariate SSA and their implementations in R environment. The next chapters discuss the applications of SSA to change point detection, missing-data imputation, smoothing and filtering. This book is appropriate for researchers, upper level students (masters level and beyond) and practitioners wishing to revive their knowledge of times series analysis or to quickly learn about the main mechanisms of SSA.

DKK 509.00
1

Man as Witch - R. Schulte - Bog - Palgrave Macmillan - Plusbog.dk

Man as Witch - R. Schulte - Bog - Palgrave Macmillan - Plusbog.dk

Witch-hunts were by no means focused only on women -- one in four alleged witches in Central Europe was male. This study traces the witch trials of men in French and German speaking regions in Central Europe, opening up a little known chapter of early modern times. The author analyzes the proportion of accused men in the witch-hunts, describes their trials and explores the conflicts from which witch-hunts involving men evolved.

DKK 914.00
1

Rebellious Conservatives - David R. Dietrich - Bog - Palgrave Macmillan - Plusbog.dk

Rebellious Conservatives - David R. Dietrich - Bog - Palgrave Macmillan - Plusbog.dk

Conservative social movements such as the Tea Party are having a huge impact on American politics and social life. Unlike social movements of the past, these conservative protesters are not oppressed minorities but tend to be relatively privileged population groups. So why are they protesting? Rebellious Conservatives examines three conservative movements, the anti-abortion/pro-life movement, the anti-illegal immigration movement, and the Tea Party, to determine why conservatives engage in protest, how they justify such action, and how they seek to reshape America. Drawing upon aspects of social movement and race theory, the author shows how perceived threats to the privileges of these conservatives drives their protest, how these movements have attempted to reshape American identities to protect these privileges, and the potential implications of the success of these movements.

DKK 178.00
1

Homoeroticism and Chivalry - R. Zeikowitz - Bog - Palgrave Macmillan - Plusbog.dk

Homoeroticism and Chivalry - R. Zeikowitz - Bog - Palgrave Macmillan - Plusbog.dk

Zeikowitz explores both affirming and denigrating discourses of male same-sex desire in diverse fourteenth-century chivalric texts and describes the sociopolitical forces motivating those discourses. He attempts to dethrone traditional heteronormative views by drawing attention to culturally normative ''queer'' desire. Zeikowitz articulates possible homoeroticized spectatorial interactions between male readers and imagined or actual model knights, dramatized accounts of same-sex unions, and mutually stimulating - or competing - forces of homosocial and heterosexual desire in chivalric texts, such as Charny''s Book of Chivalry , Sir Gawain and the Green Knight , and Troilus and Criseyde . He also examines how intimate male bonds are rendered sodomitically-inflected, dangerous attachments in chronicle narratives of the reigns of Edward II and Richard II.

DKK 468.00
1