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Hidden Hazards of Online Advertising - - Bog - Nova Science Publishers Inc - Plusbog.dk

Hidden Hazards of Online Advertising - - Bog - Nova Science Publishers Inc - Plusbog.dk

In this book, the Permanent Subcommittee on Investigations of the U.S. Senate Homeland Security and Governmental Affairs Committee examine issues of consumer privacy and security on the Internet and in the broader online economy. Central to this segment of the economy is the online advertising industry, which continues to grow in importance. In 2013, U.S. online advertising revenue for the first time surpassed that of broadcast television advertising as companies spent nearly $43 billion to reach consumers. The online advertising ecosystem is highly complex. Online advertisers do far more than merely disseminate text, graphic, or video advertisements. Underlying the work of online advertisers are sophisticated systems that are able to identify and target specific consumer groups with relevant advertising, as well as state-of-the art security practices to monitor the integrity of these ad delivery systems. The ability to target advertising is a key function of online ad delivery systems, and advertisers are willing to pay a premium of between 60 and 200 percent for these services. With the continuing boom in mobile devices, the importance, and complexity, of digital advertising is likely to continue increasing in years to come. The Subcommittee''s investigation focused on the features and vulnerabilities in the online advertising industry that invite malware attacks. The Subcommittee also sought to highlight the potential hazards to private consumer information which result from consumer visits to even mainstream websites. The Subcommittee surveyed Internet participants and interviewed representatives from major ad networks, ad exchanges, data brokers, self-regulatory bodies, the Federal Trade Commission, consumer protection groups, and other participants in the online advertising industry to identify the vulnerabilities that have led to significant hazards to consumer safety and loss of consumer privacy online.

DKK 890.00
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Evaluating Online Learning - - Bog - Nova Science Publishers Inc - Plusbog.dk

Evaluating Online Learning - - Bog - Nova Science Publishers Inc - Plusbog.dk

Education in this country has evolved dramatically from the days of one teacher in a one-room schoolhouse. Today, student learning is no longer confined to a physical space. Computers and the Internet have broken through school walls, giving students greater opportunities to personalise their education, access distant resources, receive extra help or more-challenging assignments, and engage in learning in new and unique ways. This book provides a new look at the relatively new enterprise of online learning in the K-12 arena, which is expanding rapidly, with increasing numbers of providers offering services and more students choosing to participate. As with any education program, online learning initiatives must be held accountable for results. Thus, it is critical for students and their parents, as well as administrators, policymakers, and funders to have data informing them about program and student outcomes and, if relevant, about how well a particular program compares to traditional education models. Rigorous evaluations are essential to this process and are included in this book. They identify whether programs and online resources are performing as promised, and equally important, they can point to areas for improvement.

DKK 534.00
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Critical Discourse Analysis of Interpersonal Online Learning in Health Care Education - Jennifer C F Loke - Bog - Nova Science Publishers Inc -

Critical Discourse Analysis of Interpersonal Online Learning in Health Care Education - Jennifer C F Loke - Bog - Nova Science Publishers Inc -

This book demonstrates how information about the student inter-professional online learning experience which may not have been captured in existing approaches, may be observed using CDA. This book exemplifies the importance of research work which sets out to determine the effectiveness of inter-professional on-line learning from a student''s perspective to start focusing on culture and social relations. In addition, this book focuses on researchers with an alternative research approach, which establishes the student learning experience of inter-professional online learning from a student perspective, and crucially, through a critical lens within an authentic learning environment.

DKK 534.00
1

Digital Age Communications - Philip Linch - Bog - Nova Science Publishers Inc - Plusbog.dk

Digital Age Communications - Philip Linch - Bog - Nova Science Publishers Inc - Plusbog.dk

The statutory framework for the communications sector largely was enacted prior to the commercial development and deployment of digital technology, Internet Protocol (IP), broadband networks, and online voice, data, and video services. These new technologies have driven changes in market structure throughout the communications sector. This book focuses on updating the statutory framework for communications for the digital age, and online video distributors and the current statutory and regulatory framework.

DKK 722.00
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Internet Surfing Safely - - Bog - Nova Science Publishers Inc - Plusbog.dk

Internet Surfing Safely - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book is a review of the effectiveness of the Children''s Online Privacy Protection Act ("COPPA" or "the Act") to address privacy and safety risks created when children under 13 years of age ("children") use the Internet. To protect children, the Act imposes requirements on operators of websites or online services directed to children, and other operators with actual knowledge that they have collected personal information from children. The Act generally mandates that such operators must provide notice of their privacy policies; obtain verifiable parental consent prior to collecting personal information from children; allow parents to review and delete personal information that their children have provided; and establish and maintain reasonable procedures to protect the security of personal information collected from children.

DKK 1034.00
1

Electronic Breadcrumbs - - Bog - Nova Science Publishers Inc - Plusbog.dk

Electronic Breadcrumbs - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book looks at the issue of "behavioural marketing" which involves the tracking of consumers'' online activities in order to deliver tailored advertising. The digital information age, against a backdrop of rising globalisation, allows anyone to collect and share information on any subject, corporation, government -- or in many cases, other individuals. Companies from retailers to search engines to software makers all collect consumer data -- enough to fill vast server warehouses. Of-course, websites have long collected and marketed information about visitors. The latest twist is that behavioural marketing firms "watch" our clickstreams to develop profiles or inform categories to better target future advertisements. Unarguably beneficial, the process however stokes privacy concerns. Thus this book also discusses the Federal Trade Commission''s examination of online privacy issues. This is an edited, excerpted and augmented edition of various government publications.

DKK 1024.00
1

Digital Evidence in the Courtroom - - Bog - Nova Science Publishers Inc - Plusbog.dk

Digital Evidence in the Courtroom - - Bog - Nova Science Publishers Inc - Plusbog.dk

Now essential to modern life, computers have also become increasingly important to criminals, who steal information, commit fraud, and stalk victims online. Even if a crime was not committed online, law enforcement may discover critical evidence from an offenders'' digital media. For this evidence to be admissible however, police must demonstrate proper collection and handling. In the courtroom, prosecutors must overcome the twin barriers of scepticism and lack of technical understanding. To assist prosecutorial offices and associated law enforcement agencies, the National Institute of Justice (NIJ) has developed a series of guides dealing with digital evidence to address the complete investigation process. This book informs crime scene investigators and other handlers about legal requirements for the handling of digital evidence and also provides guidelines for successful prosecution. This book also provides information into the application of using digital evidence to convict in child pornography cases.

DKK 633.00
1

Managing Implied Information & Connotative Features in Multilingual Human-Computer Interaction - - Bog - Nova Science Publishers Inc - Plusbog.dk

Managing Implied Information & Connotative Features in Multilingual Human-Computer Interaction - - Bog - Nova Science Publishers Inc - Plusbog.dk

The increasing use of Human Computer Interaction Systems (HCI Systems) globally, as well as multinational research and development (R&D) HCI projects in industry and in online services is related to the creation and development of multilingual applications, including interaction with multilingual online texts and multilingual Dialog Systems. In the present approach, the human factor in multilingual Human-Computer Interaction Systems for the International Public and the related Linguistic and Cultural Aspects are examined in respect to the processing of implied information and connotative features in written and spoken texts. The proposed general framework for the processing of implied information and connotative features is characterised by the reinforced role of the Pragmatic Level. This pragmatic framework concerns a finite set of re-usable, transferable and language independent general specifications determined and defined for information management, dialog structure and prosodic modelling in the linguistic processing modules of Human Computer Interaction (HCI) Systems for International Users.

DKK 890.00
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Internet Pharmacies - - Bog - Nova Science Publishers Inc - Plusbog.dk

Internet Pharmacies - - Bog - Nova Science Publishers Inc - Plusbog.dk

The Internet offers consumers a convenient method for purchasing drugs that is sometimes cheaper than buying from traditional brick-and-mortar pharmacies. According to a recent FDA survey, nearly 1 in 4 adult U.S. Internet consumers have purchased prescription drugs online. However, many Internet pharmacies are fraudulent enterprises that offer prescription drugs without a prescription and are not appropriately licensed. These rogue Internet pharmacies may sell drugs that are expired, improperly labelled, or are counterfeits of other drugs. A number of federal and state agencies share responsibility for administering and enforcing laws related to Internet pharmacies, including state boards of pharmacy, FDA, DOJ, CBP, and ICE. The Food and Drug Administration Safety and Innovation Act directed the Government Accountability Office (GAO) to report on problems with Internet pharmacies. This book identifies (1) how rogue sites violate federal and state laws, (2) challenges federal agencies face in investigating and prosecuting operators, (3) efforts to combat rogue Internet pharmacies, and (4) efforts to educate consumers about the risks of purchasing prescription drugs online.

DKK 722.00
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Educational Improvement Through Data Mining & Analytics - - Bog - Nova Science Publishers Inc - Plusbog.dk

Educational Improvement Through Data Mining & Analytics - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book describes data analytics and data mining in the commercial world and how similar techniques (learner analytics and educational data mining) are starting to be applied in education. The book examines the challenges being encountered and the potential of such efforts for improving student outcomes and the productivity of K12 education systems. The goal is to help education policymakers and administrators understand how data mining and analytics work and how they can be applied within online learning systems to support education-related decision making.

DKK 890.00
1

Focus on Educational Research - Brandon Hernandez - Bog - Nova Science Publishers Inc - Plusbog.dk

Focus on Educational Research - Brandon Hernandez - Bog - Nova Science Publishers Inc - Plusbog.dk

The authors of this book focus on the practices, challenges and perspectives on educational research. Chapter One discusses online testing in educational processes. Chapter Two presents initiatives that have been made to restructure engineering education in order to address challenges facing both engineering graduates and engineering education. Chapter Three describes the role of cluster analysis in educational research and illustrates the application of this classification procedure in the development of teacher and student typologies. Chapter Four summarises engineering education research that has been conducted with respect to care and helping others.

DKK 1034.00
1

Location-Based Services - - Bog - Nova Science Publishers Inc - Plusbog.dk

Location-Based Services - - Bog - Nova Science Publishers Inc - Plusbog.dk

Technological innovations, notably over the past decade, facilitate the collection of substantial amounts of personally identifiable data about virtually anyone who accesses information online. The rapid pace of change in both technology and business models is fuelling an active and growing debate in the United States and around the world about the appropriate use of that data. This book focuses on one part of the discussion: Location-based services ("LBS"), mobile services that combine information about a user''s physical location with online connectivity and are transforming the way Americans work and play. The prevalence of in-car communication systems provided by auto manufacturers (called telematics systems), PNDs, and smart phones has brought significant opportunities for consumers to access location-based services in their cars. As in-car location-based services have become commonplace, privacy groups and policy makers have questioned whether location data collected by companies can be used for purposes beyond the provision of services, such as by data brokers who collect information to resell the information. This book addresses what selected companies that provide in-car location-based services use location data for and if they share the data, and how these companies'' policies and reported practices align with industry-recommended privacy practices.

DKK 890.00
1

Branding and Labeling in the Digital and Artificial Intelligence Era - Joseph Kaswengi - Bog - Nova Science Publishers Inc - Plusbog.dk

Branding and Labeling in the Digital and Artificial Intelligence Era - Joseph Kaswengi - Bog - Nova Science Publishers Inc - Plusbog.dk

This book presents the current researches in the area of branding and labeling. It covers a wide range of topics including brands, labels, marketing, econometrics, psychology, finance, health, economics, sociology, information, culture, heritage, retailing, etc. It addresses various areas of applications such as consumer behavior in online advertising, franchising, mobile money market, origin label and agri-food, hospitality industry, packaging transparency and decisions. The present book contributions use quantitative and qualitative methods such as experiments, case study, questionnaire, mixed and empirical and conceptual approaches. The contributions are respectively presented in accordance with the following themes: consumer behavior and decisions, labelling strategy, brand market trends, branding local brands and theoretical research avenues.

DKK 718.00
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Contemporary Challenges in Digital Education - - Bog - Nova Science Publishers Inc - Plusbog.dk

Contemporary Challenges in Digital Education - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book discusses the main digital pedagogies applied to higher education through a bibliometric review and identifies the digital tools and methodologies teachers have used online and intend to keep in their classes due to the identified advantages. As such, it addresses digital education and the main pedagogical trends, among them the characteristics of the flipped classroom method and analyzing the possibilities of its use in personalized higher education. It also explains the active methodologies that promote interactivity in the school context, including augmented and virtual reality in higher education. Finally, the main trends on the topic of social presence in distance education between 2010 and 2021 are discussed.

DKK 718.00
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Becoming an Innovative Teacher Educator - Quiyun Lin - Bog - Nova Science Publishers Inc - Plusbog.dk

Becoming an Innovative Teacher Educator - Quiyun Lin - Bog - Nova Science Publishers Inc - Plusbog.dk

Hybrid learning, an emerging, innovative method that integrates online technology into traditional classrooms, has the potential to provide pedagogical richness, increase active learning, foster collaboration, and support learner-centred strategies. However, many teacher educators who are used to teaching in traditional classrooms find it difficult to move beyond their comfort zone. To provide them with the much-needed directions, this book offers clear guidance on several important aspects of designing a hybrid course, including its theoretical foundations, learning environment, implementation procedures and assessment. In addition, changing roles and responsibilities of instructors and students in hybrid courses are discussed, and strategies to create online community are highlighted. This book offers not only the possibility of recapturing the traditional values of teacher education, but a careful analysis of what educators could expect from "hybrid learning". It covers the research, but also draws on the experiences of practitioners to address what may appear to be daunting challenges. The primary audience for this book is faculty in teacher education who are struggling to find the time and means to engage their students in meaningful learning activities. A wider audience, however, will find elements of pertinent, important, and timely information on hybrid learning. Certainly, faculty in all disciplines in higher education who are trying to integrate the Internet and communications technology into their courses will also find the book of considerable value. This book can be used by practitioners as a professional guide, or by researchers as a reference.

DKK 1132.00
1

Organized Retail Crime - - Bog - Nova Science Publishers Inc - Plusbog.dk

Organized Retail Crime - - Bog - Nova Science Publishers Inc - Plusbog.dk

Organised retail crime (ORC), also known as organised retail theft, typically refers to large-scale retail theft and fraud by organised groups of professional shoplifters or "boosters." The organised crime rings resell this illegally acquired merchandise via a variety of "fencing" operations such as flea markets, swap meets, pawn shops, and online marketplaces. These goods are sold to both individual buyers as well as retailers. This book provides an overview of organised retail crime rings, their operations, and goods targeted, and examines the domestic impact of ORC in the arenas of the economy, public health and safety, and domestic security. This book also outlines current efforts by retailers, resale markets and the federal government to combat ORC.

DKK 534.00
1

Linear Programming - Yaromir Truma - Bog - Nova Science Publishers Inc - Plusbog.dk

Linear Programming - Yaromir Truma - Bog - Nova Science Publishers Inc - Plusbog.dk

Linear programming (LP), as a specific case of mathematical programming, has been widely encountered in a broad class of scientific disciplines and engineering applications. In view of its fundamental role, the solution of LP has been investigated extensively for the past decades. Due to the parallel-distributed processing nature and circuit-implementation convenience, the neurodynamic solvers based on recurrent neural network (RNN) have been regarded as powerful alternatives to online computation. This book discusses how linear programming is used to plan and schedule the workforce in an emergency room; the neurodynamic solvers, robotic applications, and solution non-uniqueness of linear programming; the mathematical equivalence of simple recourse and chance constraints in linear stochastic programming; and provides a decomposable linear programming model for energy supply chains.

DKK 1034.00
1

Understanding Creativity - - Bog - Nova Science Publishers Inc - Plusbog.dk

Understanding Creativity - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book explores the symbiotic relationship between culture and creativity, particularly exploring how resources and cultural values within a society can foster or hinder creativity. Next, this compilation proposes a new method for measuring product creativity with verification of its metric characteristics. This approach entails the construction of a creativity coefficient and a uniqueness coefficient, which are based on the assessment of the originality of the answers provided by respondents. The connection between objective indicators of creativity and its representation on the level of self-consciousness is also discussed by way of a new questionnaire for implicit theories of creativity that diagnoses four scales: originality, intelligence and personal potential, novelty and activity. The authors propose and demonstrate how a student must perceive that the ability to self-correct any discrepancies between actual and desired performance is possible and achievable in order to exhibit a positive response to feedback. "Zones of in-between" are defined as organisational, social and physical spaces at school that have the potential to allow for something else than their ostensible purposes in teaching and teacher-pupil relations. Different types of presence, interactions and expressions occur when pupils have a pause from teaching and interact with other pupils. This kind of creativity is formed by and takes place in sociocultural margins and peripheries. The final paper is a qualitative narrative examination of undergraduate students' experiences in a fully online learning community, describing how a community of 90 students divided into three sections of 30 participated in a blended course for 12 weeks which used flipped classroom video podcasts, online discussion boards, and weekly synchronous Adobe Connect conferencing.

DKK 718.00
1

Adolescent Dating Violence - - Bog - Nova Science Publishers Inc - Plusbog.dk

Adolescent Dating Violence - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book summarises the latest discussion about challenges in adolescent dating violence (DV) and digital dating abuse (DDA), emphasising the influence of digital tools and seeking to identify similarities and differences between online and offline types of abuse. The first introductory chapter presents an overview of outcomes and future challenges of dating abuse in adolescents, focusing on the recent studies and examining prevalence, risk and protective factors and consequences of DV. Chapter two addresses a research involving quantitative and qualitative complementary studies with participants involved in same-sex relationships, aiming to give a more complete portrait of another aspect involved in the dating violence problem. The third chapter discusses the psychological traits of the adolescents perpetrating dating violence in order to identify the problematic characteristics that are related to the abuse and provide the most accurate intervention in terms of prevention. Chapter four introduces the problematic use of digital tools, explaining how they can foster abuse in the context of dating relationships, focusing on the prevalence and impacts of this emergent important phenomenon. Chapter five discusses sexting, an emerging phenomenon in dating relationships, associated with new psychosocial and digital risks. This new form of online sexual violence may increase the vulnerability of adolescent at a crucial stage in their sexual-affective development. Accordingly, the practices of sexting and its meaning in the dating relationship are characterized. Cyberbullying is another abusive typology that has been related to DDA, which is given special focus and attention in chapter six. Finally, the last chapter intends to review evidence-based DDA intervention and prevention, considering the different variables related to them, specifically the sociodemographic, risk and protective factors.

DKK 624.00
1

Toward a Science of Clinical Psychology - - Bog - Nova Science Publishers Inc - Plusbog.dk

Toward a Science of Clinical Psychology - - Bog - Nova Science Publishers Inc - Plusbog.dk

The aim of this new and important book is to put together under one cover various types of laboratory practices that pair clinical practice with research using standard operating procedures (SOP''S) in evaluations and interventions. The Internet has changed the way psychological evaluations and interventions are going to be delivered in the not too distant future. The chaotic nature of evaluations and interventions in face-to-face practices (thousands of tests and 400 different psychotherapies) will become even more chaotic when practiced online. It is important, therefore, to rely more and more on standardised, uniform practices, SOPs that will assure that those practices go hand in hand with research. Rather than research and practice going along two separate tracks, as it has happened in the past and is still happening in the present, the laboratory method will allow for both practice and research to go along the same track, hand in hand, rather than separately.

DKK 1034.00
1

Social Capital - - Bog - Nova Science Publishers Inc - Plusbog.dk

Social Capital - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book contains five chapters centred around the topic of social capital, defined as the networks of relationships among people who live and work in a particular society, enabling that society to function effectively. Chapter One advances the understanding of social capital creation by Indian Higher Educational Institutions (HEIs), and argues about its importance and value, both for the HEIs and the community. Chapter Two looks at bridging and bonding social capital in the context of mobile online gaming, and how in-game international communities can facilitate accumulation of cross-cultural social capital. Chapter Three analyses the role of social trust in the social progress of 238 European regions. Chapter Four examines how social capital may favour the development of a successful and sustainable circular economy business model, particularly in the forestry sector. Lastly, Chapter Five examines the nature of camp and its use in Old Navy advertising and how camp uniquely resonates with queer audiences.

DKK 890.00
1

Body Image - - Bog - Nova Science Publishers Inc - Plusbog.dk

Body Image - - Bog - Nova Science Publishers Inc - Plusbog.dk

The book opens with a presentation of results of a study on sport-active and sport-inactive adolescents, their perception of body image and their associated eating habits and sport participation motives. Following this, the authors examined the association between feminist beliefs, empowerment, and positive body image through an online sample of 302 British women. Additionally, the authors examine adolescent boys'' body image and its relationship to their subjective well-being, as well as the effect of the parent-adolescent relationship on body image and their subjective well-being. The penultimate chapter discusses research findings regarding body image issues in men of color. Risk factors associated with body dissatisfaction in men of color are explored, including a discussion of cultural and race-related factors that may impact the development of body image issues. The "allocentric lock" model of eating disorders is explored in the concluding chapter, providing a rich conceptual framework for elucidating the source of body image disturbance and factors causing patients with eating disorders to be locked in a body that they detest.

DKK 718.00
1

Virtual Civilization in the 21st Century - - Bog - Nova Science Publishers Inc - Plusbog.dk

Virtual Civilization in the 21st Century - - Bog - Nova Science Publishers Inc - Plusbog.dk

This book analyzes a new phenomenon in civilization: the transformation of the current "Information Wave" into virtual civilization. In the 21st century, the "real-space" of the world civilization, due to the massive, network-intensive use of computers world-wide, gained the virtual space known as cyberspace. Cyberspace is a product of information technology exemplified by the Internet as the world system of information highway(s) [INFOSTRADA(S)] which forms a digital space containing all sorts of files and communication exchanges practiced in online and real-time modes. For the first time in 6,000 years of human civilization, society has become a quantum society, which can be real and virtual at the same time. The virtual society is invisible for those who do not use computer networks. Even for those who do use them, cyberspace access requires some sort of commercial transactions-oriented activities (ex. on Amazon or eBay and others), searching on Google or Yahoo or communicating as a member of one of social networks, e.g.. Facebook, Twitter, LinkedIn, and others.

DKK 852.00
1

New Developments in Psychology Research - - Bog - Nova Science Publishers Inc - Plusbog.dk

New Developments in Psychology Research - - Bog - Nova Science Publishers Inc - Plusbog.dk

Researchers have questioned the dilemma of looking the family as a casual social group or as an organization that works and can be measured with the same constructs to estimate labor organizations (Brotheridge, M. and Lee, R. [2006]). In New Developments in Psychology Research, analyzing the congruence between the performance of work organizations and family functioning, the researchers assess two instruments; Beavers Self-Report Family Inventory and Work Environment Scales. The next chapter proposes an innovative research method, Implicit Symbolic Meanings in Online Content, which allows for the analysis of big data according to a mixed approach, taking into account both quantitative and qualitative information and integrating computer science techniques with psychological insights. In the penultimate chapter, recent research on psychosis is examined to understand its relationship to suicide risk. In addition, data is presented to explore the factors involved in the death of 104 adults by suicide. In the closing chapter, integrated care is defined and explained. The necessary competencies and steps for proper workforce development are addressed, and recommendations for securing the place of clinical child/pediatric psychology in integrated health care settings are delineated.

DKK 718.00
1

Social Media in the 21st Century - - Bog - Nova Science Publishers Inc - Plusbog.dk

Social Media in the 21st Century - - Bog - Nova Science Publishers Inc - Plusbog.dk

There can be no doubt that social media has fundamentally transformed how people relate to each other and navigate the social environment of the contemporary era. While social media makes it easier than ever before for people to connect, it can also lead to negative effects on mental health and well-being, as it facilitates social comparison which, ironically, can leave people feeling more isolated and detached. Chapter One of this book explores how social movement actors utilise Instagram to deliver complex political messages and discusses the importance of understanding the possibilities and dangers of social media's influence on political reality. Chapter Two analyses online social comparison from a social psychological perspective and highlights the differences between its occurrence in face-to-face and social media contexts, as well as the implications for mental health. Chapter Three focuses on the influence of Instagram upon millennials' purchase intention via celebrity endorsement and other Instagram visuals, particularly in connection with the use of colour and the visual attractiveness of celebrities. Lastly, Chapter Four addresses the semiotic aspects of Instagram by comparing a typical semiotic communication model to Instagram's communication model and explaining design aspects of Instagram's model.

DKK 718.00
1