Reasons for the Internationalisation Process of Companies - Bog af Harald Ebner - Paperback
Seminar paper from the year 2001 in the subject Business economics - Offline Marketing and Online Marketing, grade: A, Heriot-Watt University Edinburgh, course: International Marketing, language: English, abstract: Reasons for the Internationalisation Process of CompaniesI.) Introduction\Global interdependence is pervasive. It is not only political and military....[but] also environmental.... Perhaps the most important aspect of interdependence however is economic.\ (Terpstra, 1993, Preface)Today..