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Success Secrets of the Online Marketing Superstars - Mitch Meyerson - Bog - Entrepreneur Press - Plusbog.dk

Success Secrets of the Online Marketing Superstars - Mitch Meyerson - Bog - Entrepreneur Press - Plusbog.dk

Featuring chapter contributions from: Brian Clark, Jay Baer, John Jantsch, Kim Garst, Sonia Simone, Donna Moritz, Denise Wakeman, Barbara Rozgonyi, Brian Dean, Syed Balkhi, Eric Ward, Andrea Vahl, Beth Hayden, Lou Bortone, Viveka von Rosen, Stephan Hovnanian, Jason van Orden, Sue B. Zimmerman, Bob Baker, Kim Dushinski, Ian Cleary, and Craig Valentine. Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.

DKK 167.00
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Design and Launch an Online Web Design Business in a Week - Jason Rich - Bog - Entrepreneur Press - Plusbog.dk

Design and Launch an Online Web Design Business in a Week - Jason Rich - Bog - Entrepreneur Press - Plusbog.dk

WWW.(Your Web Design Business).COM Are you an online artist ready to take your passion to the next level? Would you love your creative talent to be on showcase for millions to see and buy? Thanks to today''s amazing technology, it''s easier than ever to tap into your passion and turn it into your next paycheck! In just a few days and a few clicks, you can build a successful online web design business selling your creative services. Discover how to easily develop your own website, effectively showcase your work, promote yourself to a worldwide audience, generate new clients, better service existing clients, and more! - - Design an attractive, business website using inexpensive, turnkey solutions from established companies like Google, Yahoo! and Go Daddy that require no programming knowledge - - Create a killer online portfolio that captures new clients - - Use easy online tools that work 24/7 to handle requests and payments - - Drive traffic using search engine optimization and other marketing and advertising techniques - - Boost profits by expanding your specialty or your business Create your next masterpiece-your own online business!

DKK 129.00
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Design and Launch an Online Gift Business in a Week - Cheryl Kimball - Bog - Entrepreneur Press - Plusbog.dk

Design and Launch an Online Gift Business in a Week - Cheryl Kimball - Bog - Entrepreneur Press - Plusbog.dk

WWW.(Your Online Gift Business).COM Are you creative? Interested in taking your favorite hobby or inventive attitude to a new, more profitable level? Would you like to work from the comfort home, making money around the clock? Thanks to today''s turnkey technology, in just a few clicks and a few days you can build a virtual gift store selling your favorite items to millions! Choose from today''s hottest online gift businesses, including food, pets, hobbies, home goods, and holiday items, or debut and sell your signature goodies. In just one week, break into the billion-dollar gift industry, create a fully-functioning website, tap into millions of eager online shoppers, and more! - - Design an attractive, multi-functional website using inexpensive, turnkey solutions that require no programming knowledge - - Tap into the newest gift trends, and choose your specialty and services - - Use easy, automated solutions that work 24/7 to accept orders and handle payments - - Skillfully manage inventory, order fulfillment, customer service, and all other operations - - Create repeat shoppers with online deals and promotions - - Drive traffic using search engine optimization, social marketing, and other online marketing techniques Give yourself the gift of success!

DKK 129.00
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Design and Launch an Online Travel Business in a Week - Charlene Davis - Bog - Entrepreneur Press - Plusbog.dk

Design and Launch an Online Travel Business in a Week - Charlene Davis - Bog - Entrepreneur Press - Plusbog.dk

WWW.(Your Online Travel Business).COM Love travel? Do you enjoy discovering new adventures, finding the best deals, and making plans? Would you like to work with people around the world from the comfort of home? In the trillion-dollar, worldwide travel and tourism industry, it''s easier than ever to tap into your enthusiasm for travel and turn it into your next paycheck. In just one week, discover how to establish your business, create an attractive and functional website, master online marketing tools, partner with qualified providers, and more! - - Design an attractive, multi-functional website using inexpensive, turnkey solutions that require no programming knowledge - - Tap into the newest travel trends, and choose your specialty and services - - Set policies and procedures that satisfy your and your clients'' needs - - Use easy, automated solutions that work 24/7 to handle requests and payments - - Drive traffic using search engine optimization, social marketing, and other online marketing techniques - - Boost profits by expanding your offerings Say Aloha, Bonjour, Hola…to your new business!

DKK 127.00
1

Design and Launch an Online Social Networking Business in a Week - Julien Sharp - Bog - Entrepreneur Press - Plusbog.dk

Design and Launch an Online Social Networking Business in a Week - Julien Sharp - Bog - Entrepreneur Press - Plusbog.dk

WWW.(Your Social Network).COM Are you a virtual social butterfly? Captivated by the buzz of new media? Interested in setting the online social scene for others? And making a profit doing so? Tap into the millions of MySpace users and Facebook friends to create your own specialized social site! In just seven days, identify your network niche; develop an inviting, interactive website; drive traffic and membership; build profitable online advertising relationships; and more! - - Design an attractive, interactive social networking website using inexpensive, turnkey solutions that require no programming knowledge - - Define your community and set the tone - - Offer interactive features including profile pages, member search options, media add-ons, and more - - Generate traffic and membership using search engine optimization, viral and social marketing, and other techniques - - Cash in on your site with proven, revenue-generating solutions - - Use included resources to stay on the cutting-edge Sign on for social networking success!

DKK 127.00
1

Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits - Jay Levinson - Bog -

Guerrilla Marketing for Social Media: 100+ Weapons to Grow Your Online Influence, Attract Customers, and Drive Profits - Jay Levinson - Bog -

Grow Your Online Influence--Go Guerrilla Equipping you with action plans, implementation steps and more than 100 marketing weapons, Jay Conrad Levinson, The Father of Guerrilla Marketing, and social media expert Shane Gibson teach you how to combine the timeless principles of guerrilla marketing with the latest social media applications and networks. Discarding overwhelming statistics, buzzwords and acronyms, Levinson and Gibson provide a step-by-step social media attack plan. Following their take-no-prisoners guerilla approach, you’ll learn how to identify unconventional social media opportunities, engage customers, motivate action, and capture profits away from your competitors. Includes: - - 19 secrets every guerrilla social media marketer needs to know - - The Guerrilla Social Media Toolkit - - The Seven-Sentence Social Media Attack Plan - - 22-point social site and blog checklist - - 20 types of ROI - - Free guerrilla intelligence tools - - Future social media weapons that are worth knowing about - - And more! This is THE social media guerrilla''s go-to guide--learn how to employ a social media plan that earns attention--and profits!

DKK 167.00
1

Start Your Own eLearning or Training Business - Ciree Linsenmann - Bog - Entrepreneur Press - Plusbog.dk

Start Your Own eLearning or Training Business - Ciree Linsenmann - Bog - Entrepreneur Press - Plusbog.dk

Distance learning for both the education and industry is steadily growing, creating a demand for eager entrepreneurs. Teaching methods and tools now in popular use for virtual training are covered: videos; eBooks; interactive software types; college sponsored staff training for college instructors; hardware, camera, video, sound equipment; online group forums; online events; choosing the right presentation style and linking to appropriate social media sites; and networking presentations. A range of industry examples will be given for accreditation, certifications, and credit; adding training onto an existing business as side income; how to sell media/training tools; how much to charge clients; start up costs; software types used; the legal obligations around taxes, business registration, working from home, and content confidentiality; and growth planning and writing a business plan. Relevant and fun call-outs, tip boxes, industry stats, an index, and a rich appendix and glossary is provided. An appendix offers resources in continued learning and rounded training for trainers; industry organizations and trade groups; books and eBooks; videos; software; websites; successful online trainers and online education institutions; consultants; and certification organizations.

DKK 159.00
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Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing - Mitch Meyerson - Bog - Entrepreneur Press -

Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing - Mitch Meyerson - Bog - Entrepreneur Press -

Add the Internet to Your Marketing Arsenal-Guerrilla Style! The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today''s ultimate marketing weapon-the Internet. Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money! This complete Guerrilla Marketing online guide includes: - - The 10 most effective Guerrilla strategies - - Case studies of the five greatest online Guerrilla Marketing campaigns - - How to create a high-impact website on a budget - - Low-cost tactics for maximizing traffic - - The 12 biggest internet marketing mistakes and how to avoid them - - Creative tactics and cutting-edge tools that inspire customers to take action - - Essential information on cutting-edge technology

DKK 165.00
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The Digital Marketing Handbook - Robert W Bly - Bog - Entrepreneur Press - Plusbog.dk

The Digital Marketing Handbook - Robert W Bly - Bog - Entrepreneur Press - Plusbog.dk

What''s Your Website''s ROI? Written to help marketers—from the Fortune 1000 to small business owners and solopreneurs—turn their websites from cost centers to profit centers, The Digital Marketing Handbook by legendary copywriting pioneer and marketing expert Robert W. Bly teaches you the proven models and processes for generating a steady stream of traffic, conversions, leads, opt-ins, and sales.Whether you are marketing an online-based business, brick-and-mortar store, or a hybrid business, Bly will teach you how to: - Integrate a digital marketing plan with traditional marketing outreach efforts - Maximize open rates, click-through rates, conversions, and sales - Avoid the most common internet marketing mistakes that cause people to fail online - Build a large and responsive opt-in email list - Master Google AdWords, Facebook Advertising, and other traffic-generating tactics - Drive quality leads to your online and offline storefronts - Produce brand awareness and generate leads with Snapchat, Instagram, Periscope, Pinterest, and other social media platforms - Design hub sites, landing pages, and "squeeze pages" guaranteed to bring in leads Plus, Bly shares tested direct response methods that can increase your online revenues by 50, 100, and even 200 percent along with an extensive resource section to give your website a competitive edge.

DKK 175.00
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No B.S. Direct Marketing - Dan S. Kennedy - Bog - Entrepreneur Press - Plusbog.dk

No B.S. Direct Marketing - Dan S. Kennedy - Bog - Entrepreneur Press - Plusbog.dk

The Millionaire Maker has done it once again! Dan S. Kennedy revisits little-known, profit-proven direct mail strategies that continue to be effective for ANY business. In this updated and revised edition of No B.S. Direct Marketing, Dan Kennedy, and his coauthors Darcy Juarez and Marty Fort, build on and re-affirms all the essential direct marketing strategies in the original edition, and adds new material addressing online, social and viral marketing media. Strategies in the book are illustrated by updated case history examples from an elite team of consultants—all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in ’ordinary’ businesses including retail stores, restaurants, and sales.

DKK 187.00
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Outcome-Based Marketing New Rules for Marketing on the Web - John Leavy - Bog - Entrepreneur Press - Plusbog.dk

Outcome-Based Marketing New Rules for Marketing on the Web - John Leavy - Bog - Entrepreneur Press - Plusbog.dk

Market. Succeed. Repeat. Can you measure the progress of your online campaigns in finite numbers? What percentage of your website traffic is converted into sales? What is your cost-per-conversion rate? If you don’t already know the answers to these questions, don’t worry—you will. Internet strategist John D. Leavy challenges you to take a new approach to your online marketing—shifting from doing more, to doing more of what works. Using Leavy’s outcome-based strategies, learn how to create dynamic marketing campaigns integrating metrics and milestones for continuous success. Leavy invites you to uncover the absolutes behind building massive online awareness, attracting your target audience, and capturing online sales. “John Leavy’s masterful Outcome-Based Marketing is the most complete and accurate guide I’veever read about succeeding on the Internet without making silly and common errors.I simply cannot imagine finding the pot of gold offered online without John’s superb information serving as your compass and guide.” —Jay Conrad Levinson, The Father of Guerrilla Marketing, Author, Guerrilla Marketing series “By the time you get down to chapters 20-ish through 25 or so, you’ll have to cancel your cable subscription. Leavy has you doing a ton of stuff that is going to blow your business up, whether you’re still working for The Man, or whether you’re going to do this for yourself.” —Chris Brogan, President of Human Business Works and co-author of New York Times bestseller Trust Agents “ Outcome-Based Marketing is the breakthrough book on how to sell more, faster and easier, on the internet, against any competition.” —Brian Tracy, Author, The Psychology Of Selling “It’s not often you read a book that is focused on results. Too often, marketing, communication, and everything in between is seen as an expense. But John Leavy’s tools help you take your effortsfrom the expense line on your P&L to the investment line on your balance sheet. It’s a must-read for anyone using the web to grow their business.” —Gini Dietrich, Chief Executive Officer of Arment Dietrich, Inc., and author, Spin Sucks

DKK 185.00
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Start Your Own Retail Business and More - Ciree Linsenmann - Bog - Entrepreneur Press - Plusbog.dk

Start Your Own Retail Business and More - Ciree Linsenmann - Bog - Entrepreneur Press - Plusbog.dk

OPEN THE STORE OF YOUR DREAMS: START YOUR OWN RETAIL BUSINESSAt more than a trillion dollars, retail is one of the fastest-growing—and fastest-changing—segments of the economy. Apps, pop-up shops, and online shopping have made it easier to reach, interact with, sell to, and gain loyal customers. Making this the perfect time for eager entrepreneurs, like you, to stop dreaming and start selling.Whether you’re interested in opening a storefront, online shop, or portable kiosk, this detailed guide will help you decide if retail is right for you. Supported by practicing entrepreneurs and experts, you will understand what it takes to open a business, common mistakes to avoid, and how to keep your retail enterprise running successfully.

DKK 157.00
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Market Like You Mean It - Al Lautenslager - Bog - Entrepreneur Press - Plusbog.dk

Market Like You Mean It - Al Lautenslager - Bog - Entrepreneur Press - Plusbog.dk

Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Today it''s not enough to get noticed; a marketing message must be remembered to succeed. Successful marketer Al Lautenslager presents an entertaining introduction to the principles of engagement marketing, taken from the playbooks of well known brands including Nike, Red Bull, Rachel Ray, and Dr. Dre. Learn to gain consumer buy-in and buzz across all marketing channels, based on simple truths that any business can use to achieve the same, relative to their market. Led by Lautenslager, entrepreneurs learn how to zero in on their marketing goals, choose the best marketing tactics, integrate online and traditional marketing, and more. Points are illustrated through examples and case studies that reveal little-known and well-known marketing and media phenomena meant to inspire your own work.

DKK 159.00
1

80/20 Sales and Marketing - Perry Marshall - Bog - Entrepreneur Press - Plusbog.dk

80/20 Sales and Marketing - Perry Marshall - Bog - Entrepreneur Press - Plusbog.dk

Guided by famed marketing consultant and best-selling author Perry Marshall, sales and marketing professionals save 80 percent of their time and money by zeroing in on the right 20 percent of their market and applying 80/202 and 80/203 to gain 10X, even 100X the success. With a powerful 80/20 software tool (online, included with the book), sellers and marketers uncover how to slash time-wasters; advertise to hyper-responsive buyers and avoid tire-kickers; gain coveted positions on search engines; differentiate themselves from competitors and gain esteem in their marketplace. With the included tools they’ll see exactly how much money they’re leaving on the table, and how to put it back in their pockets. Sellers will identify untapped markets, high-profit opportunities and incremental improvements, gaining time and greater profit potential. Supported by online tools from Marshall, including The 80/20 Power Curve, a tool that helps you see invisible money, and a Marketing DNA Test, a personal assessment that zeroes in on one’s natural selling assets, this timeless guide promises to change the game for seasoned and novice marketers and sellers.

DKK 187.00
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Start Your Own Travel Business and More 2/E - Entrepreneur Press - Bog - Entrepreneur Press - Plusbog.dk

Start Your Own Travel Business and More 2/E - Entrepreneur Press - Bog - Entrepreneur Press - Plusbog.dk

Pack Your Bags…Full of Profits! At over a billion dollars, the travel industry is evolving, creating new trends and new opportunities for eager entrepreneurs like you. Our experts take you step by step as you embark on your most exciting adventure--starting a business. Discover success as an independent travel or specialty tour professional offering unique opportunities--in both geography and market niche--that even online discount travel sites can’t compete with. From exotic getaways to adrenaline-pumping extreme tours and time-saving technology to important regulations, learn how to conduct business by land, air, or sea. Plus, access an abundance of resources including important associations, travel-specific software, mailing lists, and in-the-trenches tips from successful travel specialists and tour operators. Covers: - - Hot travel markets including: business, leisure, adventure, honeymoons, family, men only, women only, seniors, and more - - Designing and pricing your services and packages - - Managing your finances - - Using efficient software systems and mobile technology for daily operations - - Complying with security regulations for domestic and foreign travel - - Advertising and promoting online and in print - - Growing your business From finding clients to delivering a trip of a lifetime and everything in between, learn what you need to know to become a high-flying success!

DKK 157.00
1

The Brand Mapping Strategy - Karen Leland - Bog - Entrepreneur Press - Plusbog.dk

The Brand Mapping Strategy - Karen Leland - Bog - Entrepreneur Press - Plusbog.dk

If You Don’t Define Your Brand, Someone Else Will Define It for You Your small business is a brand. You as a business person are a brand! Imagine using a time-tested,strategic method to build your brandwith best practices for online marketing and more! Brand and marketing strategist Karen Tiber Leland helps entrepreneurs, business owners, CEOs, and executives create a brand by design instead of default, gain greater influence in their industries and companies, and become thought leaders in their fields. The Brand Mapping Strategy uses proven strategies, best practices and anecdotes from real life brand-building successes to give readers the tools they need to design, build, and accelerate a successful brand. Readers will be able to: - Develop an overall blueprint for their brand using the Brand Mapping Process® - Determine which online tactics (and in what combination) will work for their brand - Expand the current brand outreach and contribution to a bigger audience in their industry, community, or the world at large - Become a thought or industry leader, using clear positioning, a specific strategy for brand building, and a method for implementation - Leverage content effectively and efficiently to build their brand - Develop a marketing and social media strategy using the right platform

DKK 167.00
1

Start Your Own e-Business - The Staff Of Entrepreneur Media - Bog - Entrepreneur Press - Plusbog.dk

Start Your Own e-Business - The Staff Of Entrepreneur Media - Bog - Entrepreneur Press - Plusbog.dk

With retail e-commerce sales booming, and millions of people now flourishing as internet entrepreneurs, the web is the place for new businesses to be. This guide makes tapping into highly lucrative markets with an easy-to-start, inexpensive internet business easier than ever. Readers can use the successful strategies and extensive step-by-step process outlined in this book to turn their dream of entrepreneurship into a lucrative, online reality. With information on everything from choosing a domain and building a site to search engine optimization and cashing in on affiliate programs, this indispensable guide will become every new web Entrepreneur’s business-building bible.

DKK 157.00
1

Start Your Own Blogging Business - Jason R. Rich - Bog - Entrepreneur Press - Plusbog.dk

Start Your Own Blogging Business - Jason R. Rich - Bog - Entrepreneur Press - Plusbog.dk

Fully revised with new and expanded chapters, Start Your Own Blogging Business delivers the perfect startup guide for online enthusiasts. Providing valuable updates such as the latest forms of blogging including Twitter/micro-blogging, mobile blogging, and video blogging, the experts at Entrepreneur lead aspiring bloggers from planning and publishing their blog to promoting themselves and turning a profit. Also included are an appendix with Ten Proven Ways to Promote your Blog and How to Avoid the Most Common Blogging Mistakes, and a new chapter on creating creating original content to attract new and continuous followers, as well as updated interviews, insight, examples, and tips. Entrepreneurs are presented with new content ideas, fresh ways to promote their blogs, new techniques for generating revenue, and priceless advice from successful bloggers of today.

DKK 159.00
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Guerrilla Marketing In 30 Days Workbook - Al Lautenslager - Bog - Entrepreneur Press - Plusbog.dk

Guerrilla Marketing In 30 Days Workbook - Al Lautenslager - Bog - Entrepreneur Press - Plusbog.dk

30 Days to Success From the father of guerrilla marketing, Jay Conrad Levinson! This powerful workbook walks you through the process of developing a high-impact, low-cost guerrilla marketing plan. Thirty interactive exercises, designed to be used as a stand-alone tool or in conjunction with companion book Guerrilla Marketing in 30 Days, help you develop each aspect of your plan: online marketing, PR, buzz marketing, networking and more! Complete one exercise a day, and after 30 days, your marketing efforts will be ready to take off. - - Hands-on interactive guide creates a custom marketing plan. - - Exercises, tasks and fill-in-the-blanks write the plan for you. - - Step-by-step instructions help you implement guerilla tactics in your own business. Put pencil to paper and in 30 days execute time-tested marketing techniques.

DKK 129.00
1

Entrepreneur Quick Guide: Building, Marketing, and Scaling Your New Business - The Staff Of Entrepreneur Media - Bog - Entrepreneur Press - Plusbog.dk

Entrepreneur Quick Guide: Building, Marketing, and Scaling Your New Business - The Staff Of Entrepreneur Media - Bog - Entrepreneur Press - Plusbog.dk

Are you ready to launch your business and maximize your profits? Entrepreneur Quick Guides were specifically created for modern-day entrepreneurs on the go, providing practical tips and actionable steps that can be swiftly and effectively implemented. Building, Marketing, and Scaling Your New Business will teach you how to establish an online presence, attract your ideal customers, and maximize your profits. This guide offers invaluable insights and solutions to questions such as: - How do I build my web presence? - What type of equipment and software will I need? - How can I use advertising and marketing to build my brand? - How can superior customer service create lifetime customer loyalty? - How to pay yourself, employees, and manage your taxes? This guide will take you through the final steps towards launching a successful business. Get your business off the ground and start making money today!

DKK 187.00
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Ultimate Guide to Amazon Advertising - Timothy Seward - Bog - Entrepreneur Press - Plusbog.dk

Ultimate Guide to Amazon Advertising - Timothy Seward - Bog - Entrepreneur Press - Plusbog.dk

Expand Your Brand Online and Offline with Amazon Advertising Amazon is where consumers search, learn about, and shop for your products (whether from you or another seller). And with 310 million active users and counting, this is the ecommerce platform you can’t afford to ignore. Amazon advertising and customer growth expert Timothy P. Seward shares nearly two decades of expertise in retail and ecommerce to lift the veil on doing business on Amazon. Seward shows you how to build an aggressive, streamlined advertising campaign, increase your search visibility, consistently capture consumer demand, and accelerate new product sales without big-budget national ad campaigns. You''ll learn how to: - Determine if Vendor Central or Seller Central is right for your brand - Capture new customers through Sponsored Product Campaigns - Apply the five essential elements of a high-quality product detail page - Establish metrics, evaluate performance against keyword types, and perform competitive analyses - Add negative keywords that can benefit your advertising campaigns - Apply Amazon’s secret formula for long-term winning

DKK 168.00
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Ultimate Guide to Link Building - Garrett French - Bog - Entrepreneur Press - Plusbog.dk

Ultimate Guide to Link Building - Garrett French - Bog - Entrepreneur Press - Plusbog.dk

Link. Rank. Profit. Web marketing pioneers Eric Ward and Garrett French explain the complicated world of link building and the art of backlinks in this second edition of their groundbreaking guide to the business of web links. The web has changed from a web of things to a web of people. And it''s all about connections, about the way we''re all linked together by one thing or another. From content development and integrated marketing techniques to purely tactical link bait, this is a comprehensive guide, with examples and templates, from the masters of link marketing. Link building expert Eric Ward and online marketer Garrett French teach you how to wisely: - Execute a link audit and competitor analysis - Develop a structured, long-term link-building strategy - Identify and approach quality, top-ranking websites with a value proposition - Differentiate links for traffic from links for ranking - Keep on the right side of search engine guidelines

DKK 175.00
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Start Your Own Self-Publishing Business 3/E - Entrepreneur Press - Bog - Entrepreneur Press - Plusbog.dk

Start Your Own Self-Publishing Business 3/E - Entrepreneur Press - Bog - Entrepreneur Press - Plusbog.dk

Profits from Pages Self-publishing is a fast-growing industry, and bookstores and consumers alike now acknowledge the value of self-published books. In this valuable guide, industry experts coach you in becoming a player in the self-publishing arena--whether it is self-publishing your own book or providing professional services for others who want to self-publish. Our experts reveal the tricks of the self-publishing trade: how to evaluate book ideas and recognize a hot-seller; how to develop an effective marketing plan; getting books reviewed and landing great publicity; getting books into traditional and non-traditional sales channels; tapping into the potential of online publishing, and more. - - Addresses dramatic game-changers including print-on-demand and ebooks - - Reviews industry player offerings including Ingram and Amazon - - Covers critical marketing tools including author websites and social media marketing - - Features interviews with industry insiders and practicing self-published authors Plus, a quick-reference guide to every step in the publishing process helps you along your way.

DKK 167.00
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Ultimate Guide to Google Ads - Bryan Todd - Bog - Entrepreneur Press - Plusbog.dk

Ultimate Guide to Google Ads - Bryan Todd - Bog - Entrepreneur Press - Plusbog.dk

Covering the latest breaking news in Google Ads, this sixth edition introduces revised, expanded and new chapters covering Enhanced Campaigns, Google Ads Express, Google’s Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Updates specific to this edition include: - Powerful bidding strategies using remarketing lists for search ads - New ad extension features - Automation capabilities using scripts - Bonus Online Content that includes links to dozens of resources and tutorials covering: registering a domain name, setting up a website, selecting an email service, choosing a shopping cart service, finding products to sell, and starting up an Google Ads account for your business Readers are given the latest information paired with current screenshots, fresh examples, and new techniques. Coached by Google Ads experts Perry Marshall, Mike Rhodes, and Bryan Todd advertisers learn how to build an aggressive, streamlined campaign proven to increase search engine visibility, consistently capture clicks, double website traffic, and increase sales. Whether a current advertiser or new to AdWords, this guide is a necessary handbook.

DKK 217.00
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The Marketing Plan Handbook - Robert W. Bly - Bog - Entrepreneur Press - Plusbog.dk

The Marketing Plan Handbook - Robert W. Bly - Bog - Entrepreneur Press - Plusbog.dk

Deliver Big-Picture Marketing Plans for Pennies on the Dollar Sometimes you don''t need a big budget to succeed in marketing; you only need creativity based on a solid, strategic plan. Successful marketing expert and copywriter Robert W. Bly cuts through the clutter of short-lived marketing techniques and trendy gimmicks to reveal the critical steps you need to cross over from business owner to marketplace competitor.Dishing bite-sized lessons, supported by in-chapter exercises and end-of-chapter actions, Bly coaches you in creating an effective marketing plan that produces the results of an expensive marketing consultant without the hefty cost.Learn how to: - Develop a clear business vision - Position your business and services strategically - Research your market and target your ideal client - Integrate online and offline marketing - Put measurements in place to assess marketing tactics - Create an effective implementation schedule - Review and troubleshoot for future success and growth Whether embarking on a new venture or reviving your current business plan, this practical handbook provides the next steps toward business success and survival.

DKK 157.00
1